take the right steps

to ensure your success

The focal point of an intellectual property plan is to secure maximum value for intellectual property assets. This is achieved by first defining the business objectives to be achieved. Questions that must be answered include:

  • What is your range of products or services?
  • What is the technical feasibility of the product development?
  • What is the economic feasibility of the product to be marketed?
  • Is product or market exclusivity critical?
  • What are the intellectual property obstacles to patenting?
  • What are the intellectual property obstacles to commercialization?
  • Which competitors occupy the market and what prospective competitors can you identify?
  • How do they operate from a business strategy and intellectual property protection perspective?
  • Will partnerships or alliances be needed to commercialize your product?
  • What control or influence will you need over your vendor and distribution channels
  • What is your financing or investment model?
  • What is your revenue model?
  • What is your marketing and sales plan?
  • What is your exit strategy or back-up plan?
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